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Creating Social Change

Mental Health Through Colour

Colour can influence our emotions and ability to cope with our mental health. This is a cornerstone of the In Waves ethos: we want to promote positive mental health through brightly coloured yet calming apparel.

Committed to sustainability

Our Planet Pledge

All our clothing is made from organic cotton and recycled materials to minimize our impact on the planet. Wearing new doesn’t have to mean being unsustainable, as we have proven.

In Waves Blog

    Our Story

    Where it all started

    In Waves has humble beginnings as a clothing brand focused on improving the mental health of its wearers. We believe there isn’t enough of a link between clothes, which we all wear, and mental health awareness, which we all need. In Waves Apparel is here to change that.


    Returns should be easy, and our policy is no different. If you don’t love your new clothing within 30 days, you can return it to us for your money back.

    Latest News

    Check out the latest news in mental health awareness, sustainability concerns, and what’s going on in the In Waves Apparel world.

    Payment Options

    If you want to pay with it, we probably accept it! In Waves takes all major card suppliers, along with PayPal, Klarna, etc.


    We offer tracked delivery options, so you can get your In Waves clothing with no worries. Check out our Shipping Policy for more information about rates and delivery times.


    Check out some of our reviews from our happy customers!

    What We Do Differently

    1. Using Colour To Make Positive Change

    Colour creates awareness and feeds into our emotions. We rely on these facts to design apparel that leads to positive change in mental health awareness.

    3. Donating 10% To Mental Health & Environmental Charities

    Calling for positive change would be nothing without action. That’s why we donate 10% of the profits from every sale to mental health and environment charities.

    2. Raising Awareness Of Eco-Friendly Sustainability

    But feeling good in ourselves means nothing without our planet. So, In Waves also aims to promote sustainable clothing efforts through recycled materials and eco-friendly dyes.

    4. Making A Difference

    In time, we aim to combine mental health awareness and sustainability practices to make a difference, both to ourselves and our planet.


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